When Electro rises, Spider-Man's greatest enemies will unite. Will Peter Parker pay the ultimate price to be the hero he is destined to become?

With barely two months before the grand debut of “The Amazing Spider-Man 2” in Philippine theatres on April 30, Columbia Pictures has revved up its marketing campaign by releasing a new, 3-minute footage called “Rise of Electro.” The video featurette can be viewed here at http://www.youtube.com/watch?v=8OyDon_PpJw

Synopsis: We've always known that Spider-Man's most important battle has been within himself: the struggle between the ordinary obligations of Peter Parker and the extraordinary responsibilities of Spider-Man. But in “The Amazing Spider-Man 2,” Peter Parker finds that a greater conflict lies ahead.

It's great to be Spider-Man (Andrew Garfield). For Peter Parker, there's no feeling quite like swinging between skyscrapers, embracing being the hero, and spending time with Gwen (Emma Stone). But being Spider-Man comes at a price: only Spider-Man can protect his fellow New Yorkers from the formidable villains that threaten the city. With the emergence of Electro (Jamie Foxx), Peter must confront a foe far more powerful than he. And as his old friend, Harry Osborn (Dane DeHaan), returns, Peter comes to realize that all of his enemies have one thing in common: OsCorp.

The film, directed by Marc Webb from a screen story and screenplay by Alex Kurtzman & Roberto Orci & Jeff Pinkner based on the Marvel Comic Book by Stan Lee and Steve Ditko, is produced by Avi Arad and Matt Tolmach.

(Opening across the Philippines on April 30, “The Amazing Spider-Man 2” is distributed by Columbia Pictures, local office of Sony Pictures Releasing International. Visitwww.columbiapictures.com.ph to see the latest trailers, get free downloads and play free movie games. Like us at www.Facebook.com/ColumbiaPicturesPH and join our fan contests.)

Columbia Pictures has just shared a teaser to the highly anticipated Super Bowl ad for “The Amazing Spider-Man 2.” The 30-second teaser – a cliffhanger encouraging viewers to tune into the Super Bowl to find out what happens next – may be seen here at this link: http://bit.ly/TASM2YT.

Synopsis: We've always known that Spider-Man's most important battle has been within himself: the struggle between the ordinary obligations of Peter Parker and the extraordinary responsibilities of Spider-Man. But in “The Amazing Spider-Man 2,” Peter Parker finds that a greater conflict lies ahead.

It's great to be Spider-Man (Andrew Garfield). For Peter Parker, there's no feeling quite like swinging between skyscrapers, embracing being the hero, and spending time with Gwen (Emma Stone). But being Spider-Man comes at a price: only Spider-Man can protect his fellow New Yorkers from the formidable villains that threaten the city. With the emergence of Electro (Jamie Foxx), Peter must confront a foe far more powerful than he. And as his old friend, Harry Osborn (Dane DeHaan), returns, Peter comes to realize that all of his enemies have one thing in common: OsCorp.

(Opening across the Philippines on April 30, “The Amazing Spider-Man 2” is distributed by Columbia Pictures, local office of Sony Pictures Releasing International.)